According to DVF data (the French land-transaction register), the median price of vineyards in Rhône stands at €35,368/ha over 2020-2025, based on 812 recorded transactions. The average price comes to €44,604/ha. Unlike the average price, which is sensitive to exceptional sales, the median splits the market in two and better reflects typical transactions.
Year | Sales | Average price (€/ha) | Median price (€/ha) |
2020* | 69 | 48,382 | 52,000 |
2021 | 153 | 49,616 | 43,625 |
2022 | 169 | 40,025 | 25,544 |
2023 | 143 | 48,881 | 42,194 |
2024 | 144 | 43,332 | 34,650 |
2025 | 134 | 39,514 | 32,174 |
Source: DVF data 2020-2025, analysis by ma-propriete.fr. *2020: second half only.
From 2020 to 2025, the median price fell by 38%, moving from €52,000/ha to €32,174/ha.
Prices observed run from €6,183/ha for the most modest plots to €350,000/ha for the most sought-after properties. Appellation, terroir quality and the condition of the plantings explain most of these gaps.
Every year, SAFER (the French rural land agency) publishes the market value of vineyards by appellation. Here are the 2025 references:
Appellation | Average price 2025 (€/ha) | Price range 2025 (€/ha) | 1-year change |
Côte Rotie | 1,350,000 | 1,000,000 – 1,600,000 | stable |
Source: SAFER — vineyard market values 2025 (unleased land).
On average, SAFER values the department's AOP vineyards at €28,300/ha in 2025.
To go further, browse our observatory dedicated to vineyard prices in France.
