The Gers is winegrowing Gascony: the Armagnac vineyard and its three terroirs, the Saint-Mont appellation, a share of Madiran and Pacherenc, and above all the huge Côtes de Gascogne IGP, export champion of fresh whites. A vineyard for sale in the Gers is often a complete farm — vines, land, Gascon buildings — in one of the South-West's most endearing departments.
The Gers market is a growers' market: surfaces free up as retirements come, prices remain among France's gentlest for an organised vineyard, and the Gascogne supply chain gives whites a contracted outlet.
The Bas-Armagnac, on tawny sands, makes the finest eaux-de-vie and concentrates patrimonial value (estates with cellars and stocks); the Ténarèze and Haut-Armagnac complete the area. Hillside Saint-Mont is moving upmarket on its old varieties; Gascogne unrolls its mechanisable colombard, the vineyard's economic heart.
A particularity of Armagnac transfers: stocks of ageing eaux-de-vie, which can represent a major share of value. Their inventory and appraisal are a prerequisite to any negotiation.
What are vines worth in the Gers? Published sales (DVF) measure the market in the Gers, year by year:
Year | Sales | Average price (€/ha) | Median price (€/ha) |
2020* | 5 | 21,087 | 16,582 |
2021 | 14 | 11,411 | 10,776 |
2022 | 9 | 14,933 | 17,619 |
2023 | 8 | 12,701 | 15,315 |
2024 | 9 | 12,530 | 10,370 |
2025 | 13 | 11,258 | 9,363 |
Source: French DVF land registry, vine sales. *2020: second half only.
Over the 2021-2025 period, the median price fell (-13%).
The 2025 SAFER references complete the picture for the appellations present in the Gers:
Appellation | Average price 2025 (€/ha) | Price range 2025 (€/ha) |
Saint-Mont | 12,000 | 7,500 – 16,000 |
Madiran | 11,500 | 7,000 – 16,000 |
Pacherenc du Vic-Bilh | 11,500 | 7,000 – 16,000 |
Source: SAFER — 2025 market value of unleased vines.
And to compare with other basins, our page on vineyard prices in France gathers all the references.
Complete farms, Armagnac estates with stocks, Gascogne vine blocks: our portal puts the Gers supply before French and foreign buyers — the Gers remains a favoured destination for new rural settlers.
See the South-West vineyard, the neighbouring Landes and Hautes-Pyrénées (Madiran).