According to DVF data (the French land-transaction register), the median price of vineyards in this part of the Loire Valley stands at €21,614/ha over 2020-2025, based on 657 recorded transactions. The average price comes to €44,067/ha. The median price, less affected by extreme values than the average, is the most reliable benchmark for valuing a vineyard in this area.
Year | Sales | Average price (€/ha) | Median price (€/ha) |
2020* | 46 | 54,003 | 22,707 |
2021 | 101 | 33,339 | 19,962 |
2022 | 109 | 42,796 | 23,838 |
2023 | 125 | 38,577 | 21,000 |
2024 | 127 | 55,904 | 23,914 |
2025 | 149 | 43,717 | 18,666 |
Source: DVF data 2020-2025, analysis by ma-propriete.fr. *2020: second half only.
Between 2020 and 2025, the median price fell by 18% (€22,707/ha → €18,666/ha).
Recorded transactions range from €2,139/ha to €254,409/ha. This spread reflects the diversity of the properties sold: appellation, grape varieties, the condition of the vines and the presence of farm buildings all drive large differences in value.
Every year, SAFER (the French rural land agency) publishes the market value of vineyards by appellation. Here are the 2025 references:
Appellation | Average price 2025 (€/ha) | Price range 2025 (€/ha) | 1-year change |
Menetou-Salon | 95,000 | 85,000 – 100,000 | +6 % |
Quincy, Reuilly | 60,000 | 55,000 – 75,000 | stable |
Sancerre | 280,000 | 220,000 – 320,000 | +8 % |
Châteaumeillant | 20,000 | 10,000 – 30,000 | stable |
Reuilly | 90,000 | 80,000 – 100,000 | stable |
Valençay | 7,000 | 5,000 – 10,000 | stable |
Bourgueil | 11,000 | 6,000 – 18,000 | -8 % |
Saint-Nicolas-de-Bourgueil | 50,000 | 24,000 – 64,000 | -2 % |
Chinon | 23,000 | 8,000 – 40,000 | -8 % |
Touraine (Indre-et-Loire) | 6,500 | 4,000 – 9,000 | -7 % |
Vouvray | 26,000 | 13,000 – 40,000 | stable |
Montlouis-Sur-Loire | 14,000 | 9,000 – 22,000 | stable |
Cheverny | 10,000 | 4,000 – 15,000 | stable |
Coteaux du Vendômois | 6,000 | 4,000 – 9,000 | -14 % |
Touraine (Loir-et-Cher) | 11,000 | 4,000 – 18,000 | -8 % |
Source: SAFER — vineyard market values 2025 (unleased land).
The appellation hierarchy is pronounced: from an average of €6,000/ha for Coteaux du Vendômois up to €280,000/ha for Sancerre.
To go further, browse our observatory dedicated to vineyard prices in France.